About Us

Our Mission and Presence

Geo Location

AdNear is a big data company that leverages geo-location and other data points to create intelligent ad targeting capabilities across mobile devices. We believe that historical location data combined with content behavior gives us the most powerful audience insights.


We continuously strive to innovate and develop advanced technologies that help us break the boundaries of mobile advertising. Our advertising platform is built on top of proprietary hybrid geo-location platform, giving us the strength of location awareness on phones without the need of GPS or operator assistance.


AdNear is headquartered in Singapore and backed by investments from Canaan Partners and Sequoia Capital. We have operations in Singapore, India, Indonesia, Malaysia and Australia. Today AdNear processes Billions of ads and Terabytes of data every month.

Game Changers : The AdNear TEAM

  • Anil Mathews

    Founder & CEO

    Shobhit Shukla

    VP - Asia Pacific

    Arun Vijayan C

    VP - Technologies

    Justin Joseph

    VP - Operations

    Amrita De La Pena

    Regional Sales Director (SEA)

  • Michelle Zhou

    Regional Sales Director (SEA)

    Prateek Dubey

    Sr Manager - Agency Business

    Vinnayak Chawla

    Sr Manager - Agency Business

    Prerna Rajasth Rijhwani

    Sr Manager- Sales

    Raushida Vasaiwala

    Account Manager

  • Smriti Kataria

    Global Marketing – Manager

    Gokul Krishnan

    Creative Visualizer

    Kiran Kumar V

    Interactive Developer

    Kuldeep Jalan

    Manager - Creative Solutions

    Ch. Anul Kumar

    Senior Technical Member

  • SanalDev M. V.

    Software Engineer

    Sooraj Balakrishnan

    Senior Software Engineer

    Suryasatya Magapu

    Associate Engineer

    Saurabh Minni

    Technical Architect

    Vijayakumar M

    Software Engineer - Android

  • Bhagya Racharla

    Software Engineer - iOS

    Manu Manjunath

    Senior Principal Engineer - Platforms

    Venkata Giri

    Senior Data Scientist

    Vinayak V. Navale

    Engineer - Data Systems

    Ajay R Yadawadkar

    Software Engineer – Platforms

  • Sarath Chandra

    Associate Engineer - Data Systems

    Balaji Rajan

    Engineer – Developer Operations

    Himanchal Singh

    Manager - Ad Operations

    Abhinay Peddisetty

    Ad Operations - Lead

    Srinidhi K N

    Senior Associate – Ad Operations

  • Kumar Anish

    Ad Operations - Associate

    Ram Kumar Sridhara

    Ad Operations – Associate

    Rohini Karanth

    Manager - Finance

    Vinod Desai

    Assistant Manager - Finance

    Amita Samrat

    Manager - HR & Admin

  • Leena G

    Manager - Talent Acquisition

    This could be you..


AdNear is backed by some of the leading investors in the world.

Canaan Partners invests in entrepreneurs and works alongside them to turn visionary ideas into valuable companies. Since 1987, the firm has catalyzed the growth of disruptive technology startups and healthcare companies revolutionizing the practice of medicine. With $3.4 billion under management and more than 91 acquisitions and 54 IPOs to date, Canaan has funded companies such as Acme Packet, Associated Content (acquired by Yahoo), CommerceOne, DoubleClick (acquired by Google), Match.com (acquired by IAC), SandForce (acquired by LSI) and SuccessFactors (acquired by SAP).

About Canaan

Sequoia Capital in India currently manages funds capitalized at close to USD 1.4 billion and invests across venture, growth, and late stage opportunities. It takes a long-term view on investments and plays the role of an active, value-added partner to entrepreneurs, business families and management teams. Over the past 7 years, Sequoia Capital has invested in more than 70 companies in India including Capillary Technologies, Druva Software, Justdial, Micromax, Mu Sigma, Pine Labs, Prizm Payments, Quick Heal and Zomato . Sequoia Capital operates out of offices in Bangalore, Mumbai, and New Delhi.

About Sequoia Capital



Rahul Khanna has over fifteen years of investing and operating experience in ICT across India and the U.S. Having returned from Silicon Valley in 2005, Rahul has played a key role in the development of the venture ecosystem in India and is well recognized as an active investor in several high growth companies... Read More

Rahul Khanna

Managing Director,
Canaan India
Mohit is a Managing Director with Sequoia Capital and serves on the board of Prizm Payments, Comviva, Ujjivan Microfinance, IMI Mobile, Ideacts, Knowlarity Communications, Micromax Mobile, One Assist and Citrus Pay. Prior to joining Sequoia Capital, Mohit served as the Senior Vice President at Bharti Airtel...
Read More

Mohit Bhatnagar

Managing Director,
Sequoia India
Anil is the Founder and CEO of AdNear. Anil built AdNear with a technology-centric approach into one of the leading location-aware mobile advertising companies. Anil has spent the past 12 years as a serial entrepreneur, building successful businesses around engineering, messaging and social.

Anil Mathews

Founder & CEO

Our Culture Code

What we stand for…

  • We...

    • Believe in Freedom & Responsibility.
    • Disrupt the Status Quo.
    • Are unreasonably selective about Our Colleagues.
    • Believe in Work plus Life.
    • Are a perpetual Work In Progress.
  • Ideas...

    • Stay curious and rapidly challenge prevailing
      assumptions with new ideas.
    • Keep us nimble by finding practical solutions
      to hard problems.
  • So what we do:

    Don’t hire to delegate but to elevate.

    elevate (smarter people you can learn from)
  • And we ask our members:

    Be either a go-getter or one who supports a go-getter.

    Who are you?


Ad Formats
profiled users in Asia Pacific
location updates everyday
network of
location foot
prints across
5000+ cities
  • Audience

    Connect your brand to your real world audience, identifying marketable moments that drive meaningful engagement.
    Learn More »

  • Ad formats

    Dynamic ad formats enable you to include the context like location, distance from store, weather etc into the ad creative improving engagement.
    Learn More »
  • Analytics

    Deep analytics provide insights not just into impressions and clicks but also unique users, engagement by location, user segments and heat map analysis.
    Learn More »

AdNear in action

Richmedia Video Dynamic Banner

Rich Media

AdNear delivers rich, engaging and dynamic creative across devices. The full page expandable interstitial provides the best engagement on mobile till date. To experience rich engagement get in touch with us.
Reach Us


Adapt your TV commercial to the small screen. Measure number of views and completion rates across platforms, devices and geographies.
Reach Us

Dynamic Banner

Dynamic banners rendered in real time with real time context: Distance from store, Street name, Weather, Stocks etc.
Reach Us

Powerful new dashboard

Track and manage your campaign like never before


Preferred By Leading App Publishers

Ubiquitous Coverage

Location coverage across feature phones
as well as all smartphones.

Increase Revenue & Value

Maximized eCPMs with a valuable & relevant
user experience for app publishers.

Smart, Light SDK

Simple SDKs and/or APIs allowing ads
to be served with quick response times.

Intelligent ad-tech system

Transforming time and location into context at scale.


Research & Insights
Brand Campaigns

  • Australia Wine Market

    View | Download

    Australia Wine Market

    Targeted vs Blind Advertising, PHD, Indonesia

    View | Download

    Targeted vs Blind Advertising, PHD, Indonesia

    Chinese New Year 2014 Shopper Trends

    View | Download

    Chinese New Year 2014 Shopper Trends


We give users complete control of what they are willing to share.

Users can click on Ad Preferences to view and manage what we collect and what they are willing to share. While users may opt-out from providing some of these information, please remember that AdNear will not be able to provide them with a personalized experience and this may impair the quality of their overall user experience.

Apart from location information, AdNear collects device information, log information, unique ID numbers and may make use of local storage among other available parameters. This may differ on app publishers that AdNear works with as we closely integrate with their Privacy Policies.

  • AdNear never requests or stores personally identifiable information.
  • AdNear gives an option for all users to opt-out at any time from location usage for advertising.
  • AdNear does not track the user or their device at any time.
  • AdNear complies with local laws in countries that are covered by its service.
  • AdNear does not share any data with third parties other than analytics info with respective advertisers/pubs.

Many publishers may not allow users to opt-out of all the information collected as it would hinder in effective ad delivery. And users may need to purchase a paid version of their app to disable ads.


Contact Us


AdNear Pte. Ltd.
35th Floor, UOB Plaza 1
80 Raffles Place
Singapore 048624
E: singapore@adnear.com


+ India (MUMBAI)



+ Indonesia

Contact Us



AdNear [Imere Tech]
No. 71/72, 4th Floor
Koramangala Industrial Area
JNC Rd, 5th Block, Koramangala
Bangalore 560 095
E: bangalore@adnear.com

+ India (MUMBAI)



+ Indonesia

Contact Us



- India (MUMBAI)

#306, Magnum Opus
Shanti Nagar Industrial Area
Santacruze (E)
Mumbai 400 055
E: mumbai@adnear.com



+ Indonesia

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+ India (MUMBAI)


201, Kent Street
Sydney NSW 2000
E: australia@adnear.com


+ Indonesia

Contact Us



+ India (MUMBAI)



- Indonesia

503 Menara BCA, JI.M.H.
Thamrin N0.1,
Jakarta, 10310
E: indonesia@adnear.com

Contact Us



+ India (MUMBAI)



One Market
Spear Tower, 36th floor
San Francisco
CA 94105
E: us@adnear.com‏

+ Indonesia